Category: Marketing

SEO companies Boca Raton? HTTPS makes the pages on your site more secure by encrypting information sent between the visitor and server. It’s been a Google ranking factor since 2014. You can tell if your site is already using HTTPS by checking the loading bar in your browser. If there’s a lock icon before the URL, then you’re good. If not, you need to install an SSL certificate. Lots of web hosts offer these in their packages. If yours doesn’t, you can pick one up for free from LetsEncrypt. The good news is that switching to HTTPS is a one-time job. Once installed, every page on your site should be secure—including those you publish in the future.

By implementing local SEO strategies, you’ll have your local website show up in SERPs and enjoy several benefits including increased traffic, and improved online visibility and brand authority. But then you will get another question, Why Local search is important? 4 out of 5 consumers use local search to find what they look for; 50% of people who did a local search went to a physical store within a day.

There are immense benefits to focusing on search engine optimization for nearby traffic. Depending on your niche and region, you could receive hundreds or thousands of monthly recurring visitors to your website by users who are actively searching for your products or services. These are HOT leads! While every business can benefit from a proper, robust, and balanced SEO campaign, the only question is how long a campaign will take and need to continue in order to outrank the competition on page one of Google and Bing. Do as much as you can on your own to lay a good foundation, then get serious with a campaign by the pros.

Analyzing competitors not only helps you set competitive prices but also enables you to respond to rival marketing campaigns. Apart from this, identifying your competitors lets you communicate with your target audience, improve your business processes, and distinct your business from others. Again, you can use the Google Keyword Planner tool to know more about your competitors. This tool will help you identify which keywords are the most and least effective for you.

What would it be worth to your business to be ranked on the first page of Google? From a business perspective, think about that question for a minute. If your small business was ranked on page 1 for multiple, highly-searched keywords on Google, Yahoo, and Bing, how much more organic traffic would your website generate? More importantly, how much more revenue will your website generate each month? If your small business is in a competitive niche, being on the first page of Google could literally equate to hundreds of thousands, and even millions of Dollars for your business. Find even more info on https://www.caemarketing.com/boca-raton-seo/.

If you are running a home business, then you have to be apt in your game to ensure you do not lose the market share. This can be achieved by optimizing your online profile, so that you can be accessed from local searches, especially within your geographic locations. Better connectivity and the prevalent use of mobile devices means that as a home business, you have to take advantage of local SEO and the benefits it brings.

Local SEO is a powerful lead generator for small and medium business. In 2020, 97% of customers search online for a local business. Local search statistics reveal that 54% consumers do this at least once a month, while 12% search for a local business every day. From that search, 72% of people will visit a store within 8km of where they are. Whether you’re an independent small business, a service-based business, or a local business without a storefront, local SEO is the key to driving more people to your store. Find extra information at here.

Make cash online advices: Usually when you think of Amazon, you think of their many different ways to find some of best online deals to save money shopping. They also have their own “get paid to” site called MTurk (Mechanical Turk) that will pay you anywhere from a few pennies to several dollars per task. The quicker you work, the more HITs (tasks) you can complete each hour. You can get paid to complete a variety of tasks like entering the purchase amounts for scanned grocery receipts, taking surveys (mostly academic research), transcribing audio, and performing data research. There are over 421,000 different tasks to choose from, so there is never a shortage of earning opportunities.

In some ways, freelancing is like contract work, in that you’re hired by a company to provide a service. In most cases, as a freelancer, you have even more control of your work, such as what you offer and how you do it, than in contract work. In most cases, freelancers work under their given name, usually as a sole proprietor. However, they can turn their freelance work into a business, offering the same services, but under a business name and different business structure (i.e. limited liability company).

Make extra money online advices but free of high risk ? We will review a few of them here. An increasingly popular way for students to make money is to fill out online surveys in their spare time. Research companies are always recruiting new members worldwide to answer surveys and test new products. For a few minutes of form filling, you can make a couple of quid which is paid as cash or rewards. You can bag up to £3 ($5) for some surveys! A few good ones to try are: Toluna, i-Say, InboxPounds, LifePoints, Opinion Outpost, Panel Opinion, Onepoll, The Opinion Panel, YouGov, Pinecone, SurveyBods, Hiving, Panel Base, Prolific, Valued Opinions, Survey Junkie, New Vista. Also sign up for Swagbucks which rewards you for surveys as well as simply surfing the web, watching videos and playing games. Read more details on https://rendamaisdinheiro.com/.

For our spanish readers:

Trabajar para un empleador en casa (teletrabajo): muchas personas que deciden trabajar desde casa inicialmente buscan un trabajo en el hogar con un empleador en lugar de ser dueños de un negocio en casa. Hay varias razones para esto, incluido el deseo de beneficios para los empleados, las preocupaciones sobre los ingresos irregulares o el temor al impuesto sobre el trabajo por cuenta propia. Una de las cosas más importantes que debe comprender acerca de los trabajos en el hogar es que son como los trabajos tradicionales, y para obtenerlos necesita tener las habilidades y la experiencia descritas en un excelente currículum. pero hay algunas diferencias sutiles. Muchos de los “trabajos” en el hogar que encontrará en los sitios de empleo contratan trabajadores como contratistas en lugar de empleados. Estos trabajos por contrato pueden ser a tiempo completo o parcial, y tan regulares como un trabajo tradicional, incluido un ingreso estable. La diferencia es que los contratistas se consideran independientes de la empresa a efectos impositivos y, por lo tanto, necesitan administrar sus propios impuestos de trabajo por cuenta propia. Servicio. En la mayoría de los casos, como profesional independiente, tiene aún más control de su trabajo, como lo que ofrece y cómo lo hace, que en el trabajo por contrato. En la mayoría de los casos, los trabajadores independientes trabajan con su nombre de pila, generalmente como propietario único. Sin embargo, pueden convertir su trabajo independiente en un negocio, ofreciendo los mismos servicios, pero bajo un nombre comercial y una estructura comercial diferente (es decir, una compañía de responsabilidad limitada). # Si realmente desea cortar el cordón del empleador, o no tiene un área de especialización o deseo de ser un trabajador por contrato o profesional independiente, puede iniciar un negocio. Muchas personas se asustan por la complejidad de iniciar un negocio, pero si bien hay muchos pasos, pueden ser bastante fáciles de implementar. De hecho, puede tener un negocio en funcionamiento dentro de un mes. Las empresas generalmente se dividen en productos y servicios. En los negocios basados ​​en productos, vendes un bien tangible, como canastas de regalos, artículos de artesanía o un invento que hayas hecho. Sin embargo, Internet también prevé la venta de productos digitales, también. Un negocio basado en servicios implica proporcionar un servicio, como limpieza del hogar, cuidado de niños o diseño digital. # Comprar un negocio en casa: Existen cuatro formas de comprar un negocio. Compre un negocio en casa existente del propietario de un negocio en casa. Compre un negocio en casa de franquicia. Compra una oportunidad de negocio. Compre un negocio de ventas directas, que puede incluir marketing multinivel. En términos de comprar un negocio, uno de los mejores valores y rentabilidad potencial son las ventas directas. Desafortunadamente, hay muchos mitos y conceptos erróneos que impiden que algunas personas consideren un negocio familiar en ventas directas. Si bien hay estafas de MLM que debe vigilar, también puede evitarlas con la investigación. Para tener éxito en las ventas directas, es importante elegir una empresa con productos en los que crea y también asegurarse de tener una comprensión completa de lo que implica. Evite cometer errores comunes, como no leer el contrato o no amar los productos. # Trabajar desde casa es increíble … hasta que el gato vomita en su computadora. Y tu vecino, que solo puedes suponer que está construyendo una máquina del tiempo, comienza a disparar todo tipo de herramientas eléctricas y maquinaria ruidosa al otro lado de la calle. Para muchos profesionales modernos, trabajar desde casa de vez en cuando es un lujo que nuestras respectivas compañías nos permiten. Pero, ¿qué entorno realmente nos permite ser más productivos: la oficina en el hogar o la oficina de la oficina? # Al trabajar en una oficina, su viaje diario puede ayudarlo a despertarse y sentirse listo para trabajar cuando llegue a su escritorio. En casa, sin embargo, la transición de la almohada a la computadora puede ser mucho más desagradable. Lo creas o no, una forma de trabajar desde casa productivamente es sumergirte en tu lista de tareas tan pronto como te despiertes. Simplemente comenzar un proyecto a primera hora de la mañana puede ser la clave para progresar gradualmente a lo largo del día. De lo contrario, prolongarás el desayuno y dejarás que la lentitud de la mañana te quite la motivación. # La asociación mental que estableces entre el trabajo y la oficina puede hacerte más productivo, y no hay razón para perder esa sensación al teletrabajar. Cuando trabaje desde casa, haga todo lo que haría para prepararse para un puesto de oficina: ponga la alarma, prepare (o vaya) a tomar café y use ropa bonita. Los navegadores de Internet como Google Chrome incluso le permiten configurar varias cuentas con diferentes barras de herramientas en la parte superior, por ejemplo, una barra de herramientas para el hogar y una barra de herramientas separada para el trabajo. # Cuando trabaja desde su casa, usted es su propio administrador personal. Sin cosas como un horario de reunión en persona para terminar el día, puede ser rápido para perder el enfoque o agotarse. Para cumplir con el cronograma, segmente lo que hará y cuándo en el transcurso del día. Si tiene un calendario en línea, cree eventos personales y recordatorios que le indiquen cuándo cambiar de marcha y comenzar nuevas tareas. Google Calendar lo hace fácil.

Los sitios web buscan constantemente asistentes virtuales de calidad. Es posible que pueda ganar el mejor dólar en Fancy Hands, donde se le puede pagar por hacer 20 minutos de trabajo para una variedad de tareas profesionales. Hay dos tipos diferentes de trabajos. Los trabajos estándar le brindan 24 horas para completar la tarea a su conveniencia. Las solicitudes en vivo deben completarse en tiempo real con el cliente, al igual que cuando llama a un representante de servicio al cliente en vivo para guiarlo a través de la reserva de una reserva de hotel personalizada. Desde asistencia administrativa hasta diseño y programación de sitios web, hay una tarea para su conjunto de habilidades. O, si desea comenzar su propio negocio de Asistente Virtual, podría ganar hasta $ 10,000 por mes como mi amiga Kayla. Incluso comenzó un curso en línea llamado $ 10K VA para enseñar a otros a hacer lo mismo. Ver mas detalles como ganhar mais dinheiro.

Marketing solutions for medium businesses? The increasing level of competition has meant that businesses are now looking for smaller target markets, where they can thrive. And making efforts to stamp their online presence in such niches. Hence, with knowledge of such ideals, your home business can optimize to increase visibility, depending on the local target-niche. From this, you are assured of gaining a competitive edge over other competitors who have not yet identified the smaller target market and are still grappling with the increased market competition.

The most efficient way to execute your guest blogging efforts and increase the amount of backlinks, authority and branding being sent back to your site is to employ a guest blog writing service to help you build out the meat of the content. Utilizing a professional ghostwriter can help you save time and money as well as improve your original message by nature of having an experience writer crafting the message. It’s still important for you to be involved, provide guidance, outlines and key points to hit, but if you’re doing all of the writing yourself you’ll either burn out or always be behind – since there are only so many hours in the day.

Establish your business on review sites. Think of review sites as discussion and assessment forums for consumers. It’s where they go to survey a brand before committing to the final purchase. If your business page on these sites is not claimed and fully step up, you’re invariably missing out on this limitless source prime consumer engagement. Review sites come by the dozens, and while you can go as far as setting up business pages on all of them, your emphasis should be on the more prevalent alternatives like Google Business, Yelp, and those set up mainly for businesses in your niche.

BuyRite.Directory provides the top tools and resources to help your small business be successful! With the spread of COVID-19, small businesses are having unprecedented challenges. We mixed together Small Business Advantage packages to help you stay focused and not lose hope for your business’s success and future. Our team is here to support you and your small business every step of the way. Find additional information on Marketing Services for Small Businesses.

With more and more customers going online, looking for the best products or services near them, they are more likely to engage with the business they searched for within a day. To get maximum visibility, your business should be at the top of the list when someone queries for the product or service you offer. But getting on to the top of local search results is not that easy, especially after Google changed their local pack to the new 3-pack listings, like that of the above image.

Guest blogging not only increases the amount of social media shares to your content, it can also boost your follower count and accelerate your lead generation efforts. By contributing to an authoritative blog, you are essentially getting them to vouch for your brand. This makes you look good in the eyes of their followers. In most guest blogging arrangements, you also get to customize your contributor profile. Here you can include links to your social media accounts. All these benefits will make it easier to win your target audience’s trust and turn them into active social media followers. Remember to reward them by posting regular updates and sharing useful information that aligns with their interests.

Start, run, and grow your business with us. WebRealEstate is the ideal eCommerce platform for you, offering you what you need for your business, plus your very own team of web developers to build and manage your site at no extra cost. Dedicated Cloud Hosting?. Enjoy unlimited edge ahead of competitors with our Dedicated Cloud Servers from AWS. You’re in safe hands with us. Reliable servers mean your eCommerce site never goes down.? See more details at All-In-One Commerce Solution .

SEO and social media tricks? Google My Business: Having a well-optimized and verified Google My Business (GMB) profile is very important as it is considered to be the topmost factor for ranking in map results. Update and secure your GMB profile so that you have your own online identity, and the chances for your business to appear in Google’s local search is more. Make sure to be as specific as possible when adding information to your GMB profile.

Search engines want to see link diversity. That means making sure that all backlinks are not coming from the same few sources (e.g., websites and servers). The more organic it looks, the better the website is trusted in Google’s eyes. Gone are the days where people are only doing searches at home. In fact, some people have ditched using a traditional computer for any search engine traffic whatsoever. Searching on a mobile device allows for instant research on the go, and a website that isn’t mobile-friendly becomes a waste of time.

If you are looking to generate real revenue from your website, you’ve come to the right place! We focus on Conversion Optimization, Lead Generation and Landing Page Analysis. Whether you run a small café or a large e-commerce store, our Paid Search Marketing can bring you new clients because our PPC works! Prompt monitoring and management is mandatory for the success of any Paid Search campaign regardless of daily spend. The game changer and the standout feature of our model is the fraud detection and prevention system we have in place for all PPC campaigns. See extra info at Houston PPC.

Increase ROI: Every business has a goal of maximizing the return on investment, hence positioning your website well is a reason why local SEO is essential. It’ll increase your website visitors and new customers. You can get quality leads that ultimately attract more conversion. With a good site ranking, your home business will have a bolder brand. The site ranking helps in improving your brand awareness with regards to the location of your home business. Perhaps, if you understand the tenets of human behavior, the higher your site rank, the more it is likely to grab their attention. And the more site visits, the more organic traffic you accumulate for your website.

Content marketing is a type of digital marketing that focuses on creating and distributing content for a target audience. The content aims at being valuable, relevant, and (ideally) consistent. Its ultimate goal is to drive a profitable customer action. The crucial part here is “valuable” and “relevant”. This is what tells content marketing apart from traditional spammy advertising. The target audience should want to seek the content out and consume it. In the broader sense, content marketing is part of every other digital marketing activity, be it social media marketing, SEO, or email marketing. Quality content should be the core of every other marketing activity you pursue. Some examples of content marketing include: blog posts, videos, podcasts, infographics, white papers, case studies, ebooks.

For maximum effect with location landing pages, each page should be appropriately optimised. Firstly, the content on each page should be constructed to be as informative and relevant to the location as possible, while still signalling to search engines the main purpose of it (the service). While it might be tempting to copy and paste the content for each location service page, creating entirely unique copy will prevent issues with duplicate content. Secondly, each URL should follow a simple pattern and structure to make it easy for both search engines and users to track. Finally, optimising each page’s title tags, call to action, and H1 & H2 tags will enrich each page with local strategic SEO. Read even more information at https://www.deomarketing.com/.

Press release coverage service! Lister AI: The AI-Powered PR Pitching Service. Lister.ai is a new press pitching tool to get your company featured in articles and publications. Lister uses a combination of artificial intelligence and machine learning to generate targeted lists and pitch them with the content of each client. Their speciality is to handle your campaigns and simplify your pitching process by supplementing your PR activities, Reach thousands of blogs, build your media lists and make necessary submissions to publications and journalists, thus increasing your PR.

How Does Lister Work? First, you submit your brief to them and details of what you require. They then build up a necessary list in your field of work and try to reach them and pitch your ideas in the simplest way. Once the results are in, they generate a report and give it to you. A client’s vertical means the field or the industry in which the client’s work depends on. For example, if the client’s company is a technology brand, the list would contain all the top-notch journalists and publications in the technology sector, and so on.

Press releases are a great way to build trust and credibility in your field of activity. An excellent PR campaign will offer you the chance to brand yourself as a high-authority artist/business owner and underline the unique attributes of your products. According to the data shared by ereleases.com, 80 million people worldwide go online daily, looking for unique insight and exclusive stories. This impressive number reveals just how important it really is to use every trick in the book to push your feature to the top of your prospects’ newsfeed and boost your exposure.

Lister.ai artificial intelligence systems use WIP machine learning matching, using a knowledge graph of data to generate matching lists. The result is multidimensional clustering of relevant keywords, ending in bi-partite matching. Sounds complicated? It is! Lister.ai is quite the powerful tool! Find out more about that on lister.ai. What Is A List And How Does It Help Me? Lister lists are generated lists of press outlets that match your companies verticals and niches. The lists is generated using artificial intelligence matching, based on several key touchpoints. Discover a few more info on Press Campaigns That Work.

Who doesn’t like healthy competition? A list of possible competitors is necessary to ensure that you are doing better than them, along with keeping tabs on what is in trend. Lister use : Publication keyword and content matches enable you to come up in search history as often as possible so that your potential clients or investors can tap into your company and view your pitch online. Once they finish building the list, they identify each publication and manually submit each pitch to every submission page so that no error is made.

Press release distribution is fairly inexpensive. Most companies write their own press releases. The only expense comes with hiring a press release distribution service to get the story in the hands of key media members. But even this is inexpensive, and when compared with paid advertising, press release distribution is almost always the more affordable option.

Our Lister.ai Review : Lister.ai follows the trend of artificial intelligence in the world of marketing, with an interesting focus on PR and press – something that has not seen a huge amount of innovation in terms of pitching – a generally old-school industry, very ready for disruption. We asked for a few reviews of Lister from some recent users, and the feedback was generally excellent. The service generated a number of large press articles. One crowdfunding campaign on Kickstarter and Indiegogo said “Lister.ai is a really powerful way to generate press coverage, we secured coverage in 30 publications, ranging from small niche blogs all the way up to large press outlets. I’d highly recommend Lister.ai”.

Their reporting medium is a collaborative google doc so that they can provide you with live updates on your pitch submissions. Lister AI has three payment packages, and you can choose the one which best suits your needs. Overall, the service seems to be a great solution for generating press coverage for a fraction of the cost that a PR Agency would charge. We’re looking forward to seeing the product develop further. Discover a few extra details on lister.ai.

Get real money playing games: Another popular freelance platform is Fiverr. It’s similar to Upwork as you can get paid to do just about any task where the completed work can be delivered electronically and setting up a profile here gives you additional exposure to potential freelance clients. Fiverr gets its name from the fact the freelancers can charge $5 (or more) per gig. For select tasks, some sellers charge up to $10,000 per task. Now that’s a serious payday! Many Fiverr customers like to hire freelancers like you to design eBook covers, create company logos, write blog posts, create digital videos and audio recordings, and other tasks they don’t have the skills to complete. My wife and I have personally used Fiverr to hire somebody to create a book cover for a self-published book. One the gig is complete, you get paid.

Working from home is awesome … right up until the cat throws up on your computer. And your neighbor, who you can only assume is building a time machine, starts firing up all sorts of power tools and noisy machinery across the street. For many modern professionals, working from home every once in a while is a luxury that our respective companies afford us. But which environment actually allows us to be more productive: the home office or the office office?

Profit making methods but safe of scams ? We will review a few of them here. Interested in earning cash for doing what you already do online? This has to be one of the easiest methods of making money online without really any effort or change in your behaviour. This innovative idea by Qmee.com rewards you for searching in Google, Bing or Yahoo. You just install a simple add-on to your browser and when you conduct a search there may be a few sponsored results alongside your normal search. See even more details on rendamaisdinheiro.com.

For our spanish guests:

Cuando trabaja desde su casa, usted es su propio administrador personal. Sin cosas como un horario de reunión en persona para terminar el día, puede ser rápido para perder el enfoque o agotarse. Para cumplir con el cronograma, segmente lo que hará y cuándo en el transcurso del día. Si tiene un calendario en línea, cree eventos personales y recordatorios que le indiquen cuándo cambiar de marcha y comenzar nuevas tareas. Google Calendar lo hace fácil.

Otra plataforma independiente popular es Fiverr. Es similar a Upwork, ya que se le puede pagar por hacer casi cualquier tarea en la que el trabajo completado se pueda entregar electrónicamente y configurar un perfil aquí le brinda una exposición adicional a clientes independientes potenciales. Fiverr recibe su nombre del hecho de que los freelancers pueden cobrar $ 5 (o más) por concierto. Para tareas selectas, algunos vendedores cobran hasta $ 10,000 por tarea. Ahora que es un día de pago serio! A muchos clientes de Fiverr les gusta contratar trabajadores independientes como usted para diseñar portadas de libros electrónicos, crear logotipos de la empresa, escribir publicaciones de blog, crear videos digitales y grabaciones de audio, y otras tareas que no tienen las habilidades para completar. Mi esposa y yo personalmente hemos usado Fiverr para contratar a alguien para crear una portada de libro para un libro autoeditado. Una vez que el concierto está completo, te pagan. Ver mas detalles saiba como conseguir dinheiro.

Bigger number of followers on Instagram recommendations: So whether you’re trying to break into the influencer circle of your niche, or just want to breathe a little life into your dried out account, free Instagram video views can totally help you take your Instagram game to the next level. One moment you’re nowhere to be found, and then the next thing you know, a whole snowball effect kicks off, and your video starts showing up in the explore feed as well as across the recommended content lists of your followers’ network. In addition to this – most people on Instagram tend to judge the quality of your content by the number of likes and views it gets.

Your goal on Instagram is to engage your current audience on a regular basis while also growing your number of real followers. Posting new, interesting and engaging photos will satisfy the first requirement, but to begin growing you’ll find hashtagging your photos to be extremely important. Hashtagging your photos makes it easy for people to find your photos that are searching for those specific terms.

When the opportunity presents itself, aligning your content with trending topics or hashtags can improve discoverability and engagement. For example, you can ride the wave of a trending topic or event, such as a holiday, in a relevant way to boost your engagement and reach. Or you can participate in one of the many hashtag holidays that exist, such as #NationalCoffeeDay (falling on October 1st in 2018). Mark relevant events in your calendar so you can prepare relevant content in advance. Be sure to join the conversation in a meaningful way and when in doubt, ask yourself if your target audience would actually pay attention to the trend. For additional info visit this site right here and obtain Instagram followers.

If you’re looking to get more followers on Instagram, it’s time to let your audience in. Instagram used to be all about the visuals – a cohesive aesthetic, high-quality photography, and on-brand images were a must. But the biggest trend for 2020 is authenticity, with long-form captions that allow your audience to learn more about you, your brand, and your mission. In fact, according to influencer research by Fohr, the average caption length has more than doubled since 2016. And in 2020, our feeds will be filled with an average caption length of 405 characters – which averages out to be 65-70 words!

Instagram Stories take time, effort, and planning to get right. But that doesn’t mean you can’t have a little fun with it! We’re seeing more and more brands add elements of humor and pop culture references to their posts by adding memes and trending topics to their content. And we think that might be down to the rise of TikTok in 2019! The new video platform is known for it’s fun and informal video style, and we think it’s a trend that’s trickling into Instagram too. At Famoid, we’re actively injecting some fun into our Instagram Stories, and it turns out, you guys love it!

Here you can get free Instagram followers and growth guides: In this post, we will show you how to most effectively use Instagram to increase engagement and grow a massive following over time-one that’s full of real fans, not inactive fake accounts. Gretta van Riel shares her proven framework for growing successful product-based businesses on Instagram. Find out what images work best and how to work with the right Instagram influencers for your brand.

What Counts As An Organic View On Instagram? When you invest lots of time in putting up a top-notch video or story, and it’s just not well received by your audience – do you really feel motivated to continue creating high-quality content for your Instagram profile? More often than not, your audience likely doesn’t even get a chance to see your newly uploaded content because of how obfuscated, and downright weird the new Instagram algorithm can be. However, if your brand new post gets a tiny little bump in traction (in the form of a couple of views and likes), it can totally change the entire situation.

If you’re looking to reach new audiences, Instagram influencer partnerships are by far the best performing platform for brands. With an average 3.21% engagement rate compared to 1.5% across all social networks, having a strong influencer campaign strategy is a real asset to brands looking to grow on Instagram. But it’s not just any influencers – brands are starting to sway towards building long lasting partnerships with micro-influencers. Simply because, when done right, micro-influencer marketing works! Later teamed up with influencer marketing platform Fohr to learn more about influencer marketing trends and how brands can better work with influencer in the future.

One of the best kinds of comments you can get on any social media post, not just Instagram, is a comment where one user tags a friend. Not only do these comments contribute to your post’s engagement, which in turn makes it favorable to the Instagram algorithm, but each tag brings you a new audience member who arrived through a recommendation and who you could potentially win over as a follower. One way to encourage this behavior is by posting relatable content that begs for 1:1 sharing (e.g. A gym meme that asks you to tag a friend who skips leg day). But a more reliable way to get your audience to tag their friends is by running a giveaway that encourages your audience to tag a friend and follow your account.

So with a shift in how we measure engagement, it’s only natural that we change how we try to improve engagement on our feeds. It’s not just about likes anymore — Instagram engagement is going to become a lot more holistic in 2020! To help you improve your Instagram strategy, we’re sharing our best strategic tips to boosting engagement on your posts, videos and stories.

Network Your Fingers Off: When you first start a job, what do you do? You find ‘friends’ -­ like-minded colleagues whom you learn from. Blogging is no different, networking is key. For example, in the beginning, a mistake I made was writing friendly posts for family members. It wasn’t until I spoke to other bloggers that I realised I had to break out of this routine. To be successful, you have to treat your blog like a business from the beginning. Aim to network with bloggers at all stages – those who are just starting out, the more experienced, and the kings/queens of the blogging world.