Author: Marie Poppins

Pro quality hot tub repair service in Colorado

January 27, 2020 by Marie Poppins

Hot tubs full guide? Here are several tips on how to maintain your hot tub and also a suggestion if you live in Colorado. Always shower first with soap and water to reduce the likelihood of contaminating the spa water and minimizing health risks. Lotions, oils, and other things contribute to build-up in your spa. In cold climates, it’s not advisable to drain it — so save yourself the extra cost of a possible repair bill by rinsing off before and after. Besides: isn’t it nice to get into a really clean tub? Limit your soak time to no more than 15 to 20 minutes at a time. Cool off, then re-enter if you like.

If you plan to be away from home a week or longer, call your local dealer for more tips on winterizing your spa, or check your Owner’s Manual for additional instructions.

If your hot tub has tiles, you’ve got an additional item on your hot tub care checklist: grout. To keep it looking its best, follow a few easy steps. Mix baking soda and water together in a bowl to form a thick paste. Apply the paste to your tiles and grout with a damp sponge. After five minutes, turn on the hot tub. Grab an old toothbrush, climb into the tub, and attack those grout lines with a circular scrubbing motion. The baking soda should have a negligible effect on your spa’s water chemistry, but be sure to check and balance it as necessary when you’re finished. You can tackle a little bit of your grout at a time, or, better yet, bribe a bunch of friends with free food and drink and host a scrubbing party. (You might want to make the bribe a substantial one if you plan on keeping them as friends.)

Advices for purchasing a hot tub : Reclined seating lets you lay back, fully submerged in spa water. Loungers usually have more jets for a full-body massage. The best spas are deep enough to prevent you from floating out of the lounger. A lounge takes the equivalent space of up two standard seats. Tubs for families or friends the need more seats could skip the lounger for an extra spot.

But first let’s view the hot tub choice of the month : The Essential Rainier is a mid-ranged hot tub model that offers spacious comfort and luxury at an extremely attractive price. The 24 hydro jets offer a compelling hydrotherapy session that is sure to take away the stress and tiredness leaving you relaxed and comfortable. The ideal choice for customers looking for something that can easily accommodate a party of 4-6 people in relative comfort while being affordable and attainable. The Essential Rainier makes this possible by finding the right balance between luxury and practicality. For the price you will be hard pressed to find something of higher quality and capacity. Find even more info at Regular Water heater maintenance Colorado.

Speaking of regular spa care, a full cleaning of the waterline and surfaces can be done when the spa is drained, which should happen every 2-4 months. Just be sure not to use any old household cleaner or soap. If you are going to use any chemical on your spa surfaces, use something like our Spa Cleaner to keep out phosphates, nitrates and who knows what else.

Vacuuming the spa can be accomplished with small vacuums that are either battery powered or garden hose powered. The Pool Blaster spa vacuums are battery operated and fast to use, or you can use the Grit Getter to suck up the little grains that gather in the corners. There are also spa vacs that connect to your vacuum hose for fast removal of even large leaves. Floating debris can be removed with a skimmer net. If you left the cover off during a windstorm and the spa is full of leaves, a skimmer net can also be used to scoop up the larger leaves under the water.

The only weekly hot tub maintenance chore is “shocking” the water with sanitizer. Whether you use chlorine or bromine, hitting your tub with an extra strong dose of the sanitizer once a week is an easy way to keep your water clear and crystal clean. Besides shocking your tub, other weekly maintenance rituals are specific to your water type and how often you use your spa. Foaming can be a problem if you use your spa regularly, and can be easily solved by pouring a small amount of foam reducer into the water once a week. And if you live in an area with high calcium or mineral content, you might want to hit your water with a de-scaling agent once a week as well. It will prevent mineral buildup in your pumps, hoses, and on the walls of the hot tub itself.

High quality tax services New York company

January 23, 2020 by Marie Poppins

Accounting services New Jersey company: In some states, provisions exist that allow employers to seek reimbursement from the employee for administrative costs related to excessive garnishments. Additionally, some types of garnishments, such as child support, allow for similar provisions that authorize employers to recoup administrative expenses. The limits on the maximum amount of the administrative fee that can be deducted vary by state. When considering employment actions in relation to an employee who has active garnishments, it is recommended to consult a knowledgeable HR source or employment attorney.

File and pay on time! If you can’t finish your return on time, make sure you file Form 4868 by April 15, 2020. Form 4868 gives you a six-month extension of the filing deadline until October 15, 2020. On the form, you need to make a reasonable estimate of your tax liability for 2019 and pay any balance due with your request. Requesting an extension in a timely manner is especially important if you end up owing tax to the IRS. If you file and pay late, the IRS can slap you with a late-filing penalty of 4.5% per month of the tax owed and a late-payment penalty of 0.5% a month of the tax due. The maximum late filing penalty is 22.5% and the late-payment penalty tops out at 25%. By filing Form 4868, you stop the clock running on the costly late-filing penalty.

Meet With Your Tax Advisor: November is a good month to meet with a tax advisor, Powell says. They have finished their October tax filings and may have time in their schedule before the busy tax season starts after the first of the year. “If you sit down and do some math between now and the end of the year, you can make sure you are in a favorable tax bracket,” Barlin says. An advisor can help pinpoint strategies to reduce taxable income through retirement contributions or itemized deductions. That, in turn, may be key to ensuring households remain eligible for some income-based tax incentives such as student loan interest deductions. If you don’t regularly use a tax professional, Barlin says running numbers through tax software can be just as beneficial.

The controller increases the company’s overall financial accountability and checks and balances. A controller reviews the bookkeeper’s ledger for accuracy while also maintaining the integrity of the accounting data file in the future so that adjustments can’t be made without approval. Lastly, a controller issues monthly financial reports highlighting any critical issues that you need to understand and possibly address. See more info at Bookkeeping services New York.

Just as with hiring an internal bookkeeper and defining their role, you’ll have to decide which pieces of your financial management make sense to outsource including the bookkeeping function. The average price of outsourcing your bookkeeping needs ranges from $500 to $2,500 a month depending on the number of transactions and complexity of services required. A key benefit of Outsourcing is it gives you the ability to customize the services you receive to your bookkeeping needs.

Caring for your accounting and bookkeeping shouldn’t come at the expense of running your business. If you’re a small business owner who’s overwhelmed or just need Professional help in managing your finances, consider outsourced accounting and bookkeeping services from Merge Bookkeeping. We share your burdens : We take the load of preparing your company books and other related necessary yet menial tasks off your shoulders. You can keep working towards making your profile bigger and better. Discover more details at www.mergebookkeeping.com.

Brea dryer repair service

January 22, 2020 by Marie Poppins

Close all buttons and zippers, and don’t dry jeans together with delicate laundry, regardless of whether your new dryer has a laundry-care drum. Most damage to clothing is caused by one piece of clothing rubbing against the other. Denim in particular has an abrasive effect. It seems like a no-brainer, but we all stuff the drum a little too much sometimes, which can eventually have unpleasant consequences. Try to stick to your dryer’s recommended load capacity: a packed drum not only dries your laundry less, but can also damage the dryer. Also make sure that you don’t use fabric softener for clothing that goes into the dryer. The substances in fabric softener get stuck on the sensors in the dryer and can cause malfunctions.

Clean the lint trap: The lint trap largely captures the dust that is released during drying. The lint trap is often located in the door or doorway, but this differs per brand and/or model. In the manual of your tumble dryer you can read exactly where the lint trap is.

The dryer has problems heating up. If your dryer fails to heat, check if the settings have been changed. Some dryers have a no-heat setting and only blow out air. If the setting is correct, but there is still no heat, it may be due to the electronic ignition. Again, this is a problem that needs immediate attention from a professional. Hazards of DIY Dryer Repair: The rise of DIY websites and online video tutorials have made people feel that the internet can solve any problem. The simple truth is, at times, you need the help of a professional to do the repairs. While it’s true you can rely on your skills for minor repairs, often it can get dangerous in a snap. Discover more details on Dryer Repair in Fountain Valley.

Clean the moisture sensor inside the dryer drum at least once per month. Dryer sheets leave a filmy coating on the sensor that will distort drying times. The sensor can be cleaned with a bit of isopropyl (rubbing) alcohol on a clean cloth or cotton swab. Clean the lint screen after every load. Lint – even a little – lengthens the drying time. If possible, install your dryer in a warm area. Unheated spaces make drying times longer. Install a rigid dryer vent system. A rigid dryer vent, as opposed to the flexible plastic vent, will attract and hold less lint and increase airflow for quicker drying. It will also help prevent fires from dryer lint. Choose the shortest possible route from the dryer to the outside for dryer vent systems. Clean the vents at least once per year to remove excess lint.

D&V Appliance Repair is a family-owned and -operated company located in Orange County, CA. We have been a service provider for residential and commercial appliances since 2005. During these years we have built a solid reputation as an Orange County most trusted appliance repair business. Taking care of your laundry and kitchen appliances is our only area of expertise, and this what we are good at. Our mission is to provide best quality same day appliance repair service for Orange County residents. We believe that the main key to success is to be an honest and reliable business. Find more info at http://oc-washer-dryer.repair/.

Limestone retaining wall construction provider in Colorado

January 21, 2020 by Marie Poppins

Stone retaining wall building company in Colorado: Retaining wall drainage is an incredibly important part of building a stone wall. Once a few rows have been stacked, backfill the wall with rock so it matches the grade height in front of the wall, and then lay down perforated drain tile on top of the rock. Install drain tee fittings and a drain grate every 25 feet to 50 feet, depending on how much rainwater is expected to run down to the wall. Cut one block down to accommodate the drain grate. Screw the drain tile parts together so they won’t come apart when they get covered with more rock. Also, drain the tile to daylight at the ends of the walls whenever possible.

Ensure you order everything you need at once and set aside an allowance for breakages and cutting. Contrary to popular belief, building a fence on top or behind a Block Retaining wall is rather easy. In some cases where only a small amount of retaining is required as in 200-400mm, the fence can be built directly on top of the wall with the fence posts passing through the walling blocks and concreted into the ground as normal. This method would be ok to use with all forms of fencing such as post and rail, colour bond post and rail, good neighbour fencing, tubular panel and even pool fencing.

We also repair existing retaining walls. Many railroad tie walls or older concrete retaining walls which may or may not include rocks or boulders are beginning to show signs of failure. Often times a homeowner will build a DIY retaining wall that needs help after years of service. Colorado Retaining Wall specializes in the building and repair of retaining walls. Whether the wall is for a backyard or driveway of a residence or a commercial Shopping Center, we design and build large block walls for all Earth retention requirements. We have the ability to fortify the wall with shotcrete or soil nails which would include helical tie-backs or micropiles. Nearly every wall we build requires engineering and we have deep relationships with engineers that work hand-in-hand with our foremen regardless of the size of project. Please read our reviews and look and our photo gallery. See even more info on Best Retaining Walls Colorado.

Perhaps not as builder-friendly for the first-time DIY’er, a concrete retaining wall can nevertheless provide maximum protection for any property against drainage and erosion problems. According to the experts at Quikrete, unlike brick and stone, walls built with concrete do not require additional reinforcement because the width of the base and the weight of the wall provide adequate structural support. The most important step in constructing a strong, attractive concrete wall is building a sturdy, accurate form. Wall forms must be strong enough to withstand the great pressure exerted by the wet concrete; any failure in the forms will be disastrous. A straight wall form is constructed of 1/2-inch, 5/8-inch or 3/4-inch exterior grade plywood sheathing, studs, spacers, ties and walls. Sheathing forms the mold, while studs back up and support the sheathing.

After your drainpipe is in place, you should backfill the rest of the space behind the blocks with either sand or pea gravel—either will allow water to filter through to the drainpipe at the base of the wall. For the best results, backfill with a few inches of the material after laying each course of blocks, and use a hand tamper to compact the material. By tamping the backfill every six inches or so, you’ll ensure that it is packed tightly, which will provide additional support from the pressure of the soil behind the wall.

Top destinations in Korea

January 20, 2020 by Marie Poppins

5 top attractions in South Korea, i believe i have your attention already! First let’s begin looking at some amazing South Korea attractions and a few of words about the korean massage, something that any traveler to Korea should not miss!

This historic city, once the spiritual capital of the Joseon Dynasty, is about 90 minutes by train from Seoul. It’s home to many ancient temples and shrines along with a hanok village. These are found throughout Korea, they are preserved neighborhoods of ancient and old homes (hanoks), allowing visitors to get a feel for what life was like in ancient Korea. Some of the homes in the hanok villages are open for tours, and others have been made into museums (and restaurants and lodging, too).

The beautiful, rolling green hills of Boseong Tea Fields are the only fields of their kind open in Korea, and are just begging for a photo. There are many walking trails and viewing points where you can take in the beauty of the verdant gardens and watch the skilled workers selecting the best tea leaves. Tea is an integral part of Korean culture and you can experience a traditional Korean tea ceremony while you are here. It is a great way to dive into learning about Korean culture and get a chance to sample some fresh tea too. Before you leave, don’t forget to check out the beautiful bamboo forest on the outskirts of the fields.

Not your average jimjilbang, this traditional Korean sauna is a luxurious, ladies-only spa frequented by the Gangnam crowd. The pinewood bath area is decorated like an oasis, with a saltwater pool, ginseng, mineral and rose baths as well as a slimming and massage area. Check out the restaurant that serves good-quality Korean food and the juice bar for the health conscious. Read more details at msgkor.com.

Step into the traditional oak wood sauna of Traditional Korean Bathhouse in Insadong. In this beautifully decorated Korean-style bathhouse, you can treat yourself to a massage, facial, hair scrub and more. Best of all, it won’t even make much of a dent to your wallet! Feel yourself relax as you make your way from the hot tub to the Korean kiln sauna and massage tables. After a day at this jjimjilbang, you can you’ll free as great as skin looks! Whether you’re looking for a little boost of health, a chill place to hangout with friends and family, or looking to pamper yourself with some beauty treatments, this is the place to be!

For our korean readers:

화려한 바디 컬러 수정으로 아름답고 버프가 자주 발생합니다. 선탠 기계 및 스프레이 선탠을 전문으로, 원하는 기계의 강도와 유형을 선택하기 전에 원하는 쉐이드에 대해 논의합니다. 더 어두운 글로우를 위해 여분의 태닝 로션을 추가 할 수 있으며, 얼굴을 태우고 싶지 않은 사람들을 위해 얼굴 마스크를 제공 할 수 있습니다. 최첨단 제품과 장비는 선탠에 대해 진지한 사람에게 최고의 선택입니다.

지친 일상에 나만의 힐링 마사지! 생활에 활력을 불어 넣어줄 전국의 마사지 업소들과 제휴하여 더욱 저렴하고 편리하게 이용 하실 수 있습니다. 위치 기반을 통해 가까운 업소를 찾아 드리고 회원들간의 솔직한 리뷰를 통해 간접 체험해 볼 수 있습니다. 회사는 지속적으로 많은 업체들과 함께 건강한 마사지 문화가 정착되기 위해 역할 수행을 최고의 목표로 운영할 것이며, 앞으로도 업체와 기업간의 발전이 회사의 가치창출이라는 명제하에 더욱 신뢰성 있는 정보로 마사지 문화를 선도하는 기업이 될 수 있도록 노력하겠습니다. 감사합니다. 이 웹 사이트에 대한 자세한 내용을 읽으십시오마사지.

한국 전통 목욕탕은 스스로 경험할 수있는 곳입니다. 사우나와 스파 외에도 마사지, 스크럽, 얼굴 트리트먼트, 낮잠을자는 것도 가능합니다. 찜질방으로 잘 알려진 목욕탕에서 밤낮을 보내는 것은 한국의 아름다움과 건강 문화의 큰 부분입니다. 일반적으로 매우 저렴하기 때문에 많은 사람들이 이용할 수 있습니다. 드래곤 힐 스파는 특히 특별하고 인기가 높으며 CNN이 ‘서울이 세계에서 가장 큰 도시인 50 가지 이유’중 하나로 선정되기도했습니다. 드래곤 힐 찜질방 (Dragon Hill jjimjilbang)으로의 낮이나 밤 티켓을 선택하고이 정통 한국 웰니스 문화를 직접 경험해보십시오!

Play sports bets at the online casino and win with good sports games tricks

January 18, 2020 by Marie Poppins

How to win at online sports betting ? No one likes to lose at home in fUSDt of their own fans. This seems to be true when it comes to basketball as well. Teams have a stUSDg tendency to cover the spread when they are big underdogs (10+ points) at home. A lot of this has to do with the emotional desire to impress at home, and a lot of it has to do with the other team usually letting off when they’re up quite a few points. They’ll put in second stringers and rest their big names because it only matters to them if they win, not by how many points. Even though we care about the spread, teams playing the game do not. A win is a win, and a loss is a loss to them.

Rizk Casino hit the market in 2016 and has already established itself as one of the highest quality gaming sites on the web. The casino forms part of the Gaming Innovation group and is the sister casino of top ranked GUTS.com. Rizk is all about real rewards and no nonsense. The site comes with a user-friendly design and Captain Rizk welcomes all players with a smile and a knockout welcome bonus. Players who prefer simple, responsive entertainment and honesty will immediately feel at home at Rizk casino. The casino comes with a large variety of over 900 top class games and spectacular bonuses. There really is something for everyone, from traditional card and table games, video poker machines to mobile scratch cards, live casino games and even an impressive selection of 3D slots. Did we mention that they also have an extensive sports betting platform? Their 100% honesty policy makes players feel at easy and provide them with a safe and secure online experience. Captain Rizk will be there from day 1, guiding you through an epic adventure of non-stop entertainment.

Understand the rules of every game before you play. It’s far too easy to make costly mistakes if you don’t know what you’re doing. Make peace with the fact that you’re going to lose in the long run. So, make sure you only play with money (your bankroll) you’re okay with losing. Make sure that whatever site you join has a good (recent) reputation for paying their customers. If it’s taking several weeks to get a bank wire, or months to get a paper check, skip the site altogether. The Internet has greatly revolutionized many aspects of our life. It has changed the way we shop, the way we work and of course the way we gamble. What once used to be a skeptical practice, is no longer so. The online gambling industry is growing and expanding every year. Why has gambling become so popular? Read more details bbm88.

Multibet: The goal of the betting strategy of Multi-bets is to gain a high overall odd by adding several single bets (called “legs”) to one bet. You should keep in mind that with this betting strategy your risk of losing the bet increases with each added leg as the odds get higher and higher. Multi-bets or Multiples are most interesting with football bets but you can also make a good profit out of other sports as well. Last-Minute-Goal: In this article we describe this attractive strategy of Last-Minute-Bets. Throughout the last few years this strategy has become more and more popular, especially to games you are witnessing and where live bets are available. The further a game advances, the higher the odds of no goal to be scored get. In this instance you can bet against the current standings and you can earn some good profits.

After online casino games and sports betting were finally legalised in Pennsylvania this past year – joined by New Jersey and Delaware – the east-coast sets the ground for more states in the US to do the same. Although the rate of tax was set a little higher than the expectations, it’s still a reason to be joyful. This also attracted huge names such as NetEnt to apply for a license and offer its games in Pennsylvania. At the moment there is news of lobbying session inspired by the east-coast and discussions to follow its example. So keep an eye on the US market cause the new year looks more than promising. Reasonable online casino. Probably the best variety of video slots you’ll find and a pretty cool slot tournament with a similar feel to a poker room. One of the original innovators in the online casino space. The ‘fun’ online casino with a softer brand, a pretty whacky colour pallet and great customer support. The casino gamification features have moved on since Casumo first launched but their video slot races are still pretty interesting.

The word “new” carries a ton of weight when applied to particular products, especially when it comes to online casinos. New online casinos are some of the most sought-after products on the market thanks to their cutting-edge designs, fresh content and up-to-date features. Think about the iPhone for example; most people find value in Apple’s most recently released version and shun the older versions, even if the other phones have only been around for a year or less. New casino sites are similar in nature, players are looking for the next best thing in online betting and new casinos are the place to look.

For our Indonesian visitors:

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Best local SEO providers

January 16, 2020 by Marie Poppins

Local SEO services guides and the best local SEO providers for your website? Inbound link authority is the single biggest ranking factor (>60% of Google’s algorithm!) because it provides basic understanding to a search engine on how to value a website. Having a backlink on a very credible site can be a huge boost compared to several hundred coming from less authoritative sites.

Analyzing competitors not only helps you set competitive prices but also enables you to respond to rival marketing campaigns. Apart from this, identifying your competitors lets you communicate with your target audience, improve your business processes, and distinct your business from others. Again, you can use the Google Keyword Planner tool to know more about your competitors. This tool will help you identify which keywords are the most and least effective for you.

Creating location landing pages can seem daunting and time exhaustive, however, the benefits of the extended reach and local visibility will prove to be worth every minute. As you’ve probably heard a million times, Google and SEO are both rapidly changing. Google’s changes will always be geared towards providing users with valuable and informative online experiences, and if the stats are anything to go by, customers are searching locally more than ever. Focusing your efforts on a comprehensive local SEO strategy will make for a solid foundation with each new introduction to SEO and Google algorithm updates. Discover additional details at Local SEO Companies.

A website can get a lot of traffic with little or no conversion, which means that the site has not been well optimized and is getting a lot of bad traffic. By rightly optimizing your business with regards to your location, you get quality traffic that can be easily converted, resulting in sales revenue. Consumers increasingly engage in more individualized searches; the local SEO helps you optimize your site effectively to capitalize on such dimensions. It is essential to know that Google loves personalized searches, too. Hence it can be a definite pointer to reaching more customers. Such kinds of search results may be more localized, befitting your local SEO strategy.

By implementing local SEO strategies, you’ll have your local website show up in SERPs and enjoy several benefits including increased traffic, and improved online visibility and brand authority. But then you will get another question, Why Local search is important? 4 out of 5 consumers use local search to find what they look for; 50% of people who did a local search went to a physical store within a day. Visit: https://citationscheck.com/local-seo-service/.

Office365 support and digital marketing trends

January 16, 2020 by Marie Poppins

Managed IT services company in Waterloo, Canada? Instant messengers are the latest communication trend. There are 1.5 billion people globally using WhatsApp on a monthly basis, followed by Facebook Messenger and WeChat. If you want to be where your audience is, enter instant messaging marketing. Most popular global messenger apps, based on the number of monthly users. Source: Statista. This type of digital marketing exploded over the last couple of years. People are much more likely to trust the information sent via a messenger (as if it comes from a good friend) than email or SMS that are vulnerable to spam. An example of messages from a marketing consultant Matthew Barby, sent via a Facebook bot. There are different ways how you can proceed with instant messaging marketing, from using them for customer support to updating your users about new posts on your blog. But just like with any other digital marketing type, before diving right in, I’d recommend that you develop a strategy first.

Local SEO services tricks and the best local SEO service for your business? It used to be that people found local businesses through the printed Yellow Pages directory (to our surprise, they still exist, lol). But in the 21st century, online directories have become the ubiquitous norm. We’ve all used Yelp to find good eats, and there are hundreds more online directories these days. These directories are termed “citations” in the SEO world and are said to account for >10% of local ranking factors. So you definitely want to be listed in as many of these as possible, and more importantly, to be accurately listed in each citation.

In July of 2018, Google rolled out its “PageSpeed” update. This is just one in a long line of search algorithm updates that have kept digital marketers on their toes. For example, Google now understands user intent better than ever before. Its algorithms can input the user’s context, such as the user’s location, search history, and other information, into the search equation. That’s why when you search, “Chinese restaurants” in New York, you don’t get a list of every Chinese restaurant in the United States. With the latest update, Google says it will prioritize fast-loading websites over slow-loading ones when ranking them in search results. Small businesses are particularly vulnerable to this change. They may host their websites in shared server environments that have limited resources. They don’t have the same web development resources that the big guys do, either. One 2016 survey found that only 21% of small businesses planned on improving their website’s performance that year. In addition to Google’s updated algorithms, the way people search has also changed. More people are using mobile phones to search than ever before. For many people, their smartphone is their most important tool for getting online. Local search and image search have also become important factors for marketers to consider. 30% of all mobile searches are related to location and 46% of all Google searches are local. Businesses that cater to a local customer base should focus extensively on their local SEO strategy in 2019. According to one 2017 report, 27% of all searches across the 10 major search sites were for images.

On-Site IT Services: We offer wide range of on-site computer services such as helpdesk, onsite computer repairs, network installations, pc or workstations upgrades, backups, cabling, system monitoring, virus & malware removal, VOIP solutions and much more. We can log in to your PC or server remotely and resolve many issues immediately without the wait for a technician to travel to your location. See extra info at https://searchexcel.com/managed-it-services/.

Keyword intent is one of the most important aspects to consider when targeting keywords for your Local SEO campaign. When it comes to choosing the right keywords for local SEO, the most important thing to consider is: “What audience am I trying to attract to my website?”. There are three kinds of SEO intent to consider when planning for your local SEO campaign. Each of these categories will provide information about the searcher that will form the basis for the kind of information that should be served.

With all that talk about chatbots, the reality of modern marketing becomes clear: it’s more conversational. People want it that way, and so brands are reacting. When consumers have a question, 82% want an “immediate” response. Conversational marketing facilitates a one-to-one, real-time connection between marketers and customers: Unlike traditional strategies, this form of marketing is now available across multiple channels, allowing brands to meet customers on their terms: on the devices, platforms and time schedules that suit the customer best. As per David Cancel, founder and CEO of Drift: “Today’s buyers expect to find what they’re looking for now, not later. As we prepare for the future, it will be more important than ever for businesses to be available across a broad spectrum of channels, and to make sure you’re communicating the way people prefer to communicate.” Ultimately, the primary goal of conversational marketing is to enhance the user experience through a feedback-driven model that fosters higher engagement and greater loyalty.

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