Category: Marketing

Ausgezeichnet marketing ratschläge durch Patrick Dütschler? Internet-Marketing, um neue Kunden zu gewinnen: Sie können Online-Marketing-Strategien verwenden, um neue Kunden zu gewinnen. Dazu sollten Sie sich hauptsächlich auf bezahlte Social-Media-Anzeigen, Suchmaschinen und Webdesign konzentrieren. Sie können beispielsweise die Lookalike Audiences von Facebook verwenden, um Ihre Botschaft einem Publikum zu präsentieren, das Ihrer Kerndemografie ähnelt. Oder Sie könnten eine Social-Media-Influencerin dafür bezahlen, Bilder Ihrer Produkte mit ihrer bereits etablierten Community zu teilen. Bezahlte soziale Medien können neue Kunden für Ihre Marke oder Ihr Produkt gewinnen, aber Sie sollten Marktforschung und A/B-Tests durchführen, bevor Sie zu viel in einen Social-Media-Kanal investieren. Sehen meht information auf Patrick Dütschler.

Die Auswahl der besten digitalen Marketingstrategie für Ihr Unternehmen kann schwierig sein, und es kann einige Versuche und Irrtümer geben. Eines der wichtigsten Dinge, die Sie berücksichtigen sollten, ist Ihr Publikum. Wen möchten Sie erreichen und wo suchen sie nach Informationen? Wenn Sie die Aufmerksamkeit eines Nischenpublikums auf sich ziehen möchten, das viel über die Branche weiß, werden tiefgründige Informationsinhalte einen Mehrwert schaffen und sie anziehen. Wenn Sie versuchen, ein junges Publikum zu erreichen, eines der nützlichsten Tools Ihnen zur Verfügung stehen Social Media. Finden Sie heraus, welche Arten von digitalen Marketingplattformen bei Ihrer Zielgruppe am beliebtesten sind, und beginnen Sie dort mit dem Marketing. Es gibt keine einzig richtige Antwort, wenn es darum geht, eine effektive Strategie für digitales Marketing aufzubauen. Jedes Unternehmen hat seine eigenen einzigartigen Anforderungen und Zielgruppen. Behalten Sie diese Bedürfnisse und diese Zielgruppe im Hinterkopf, wenn Sie Ihre Strategie anhand der Beispiele für Online-Marketing-Strategien in diesem Artikel erstellen. Mit einer guten Strategie für digitales Marketing sehen Sie schnell Ergebnisse, die Ihrem Unternehmen zum Erfolg verhelfen.

Hauptarten des digitalen Marketings: Das Kernproblem herkömmlicher Marketingtechniken war ihre Beschränkung. Soziale Medien waren unter den Benutzern nicht sehr verbreitet, und Unternehmen konnten keinen hervorragenden Marketingkanal finden, der außergewöhnliche Ergebnisse erzielen konnte. Alles, was Sie sehen konnten, war Werbung im Fernsehen oder in der Zeitung, um Werbung zu machen. Mit der Einführung von Social Media und der technologischen Revolution wurde ein Marketingmechanismus benötigt, der diesen massiven Zustrom von Social Media-Nutzern zum Nutzen von Marken und Unternehmen nutzen konnte.

Sie müssen Linkbuilding-E-Mail-Outreach-Taktiken anwenden, wenn Sie White-Hat-Links von Top-Publikationen in Ihrer Nische aufbauen möchten. Dazu sollten Sie zunächst nach Möglichkeiten zum Linkaufbau suchen und Personen oder Publikationen finden, die wahrscheinlich auf Sie verlinken. Der einfachste Weg, dies zu tun, ist die Suche nach Ihrem Zielschlüssel Wort bei Google. Kopieren Sie die URL der Top-Suchergebnisse und verwenden Sie ein Link-Analyse-Tool, um Domains zu finden, die darauf verlinken. Die Websites, die auf sie zurückverlinken, sind alle Interessenten, die mit größerer Wahrscheinlichkeit auch auf Ihre Ressourcenseiten zurückverlinken werden. Eine weitere Möglichkeit, Linkbuilding-Perspektiven zu finden, besteht darin, ein leistungsstarkes Tool zu nutzen. Das Link Building Tool von Semrush kann Ihnen helfen, die SERPs zu analysieren und die am besten geeigneten Linker für Ihre Website zu finden. Sobald Sie Ihre Linkbuilding-Interessenten gefunden haben, sollten Sie nach ihrer E-Mail-Adresse suchen und sie mit einer personalisierten E-Mail kontaktieren.

Patrick Dütschler ist Vorstandsmitglied im Schweizerischen Konsumentenbund. Als Kassier und Marketingverantwortlicher unterstützt er den Verein mit seiner Expertise. Patrick Dütschler verfügt über 15 Jahre Erfahrung als selbstständiger Unternehmer in der KMU-Wirtschaft. In dieser Zeit war er für alle namhaften Konsumentenschutz-Organisationen in der Schweiz mit verschiedenen Verlags- und Marketing-Services tätig. Heute ist Patrick Dütschler Head of Sales & Marketing bei Kvmedia GmbH in Luzern, einer Entwicklerin und Betreiberin von digitalen Marktplätzen. Seit 2022 leitet Kvmedia auch die Geschäftsstelle des Konsumentenbundes und transformiert den Online-Auftritt in ein digitalisiertes Kompetenzzentrum.

High quality technlogy blog today? Digitfeast is a blog website that started at the start of 2019. We’ve started this Digitfeast blog, so we can share our idea’s with you related to the technology world like tech news, information about the digital world, and much more. The main purpose of our team is that, provide better information in simple language so you can understand this easily. Read additional details at tech blog.

Content should be published regularly with the target audience in mind. Ideally, your brand would become a trusted voice within the industry by publishing quality, reliable content. You want your audience to come to you first for information on the latest industry trends. Search engine optimization, (SEO), is the strategy of creating content in such a way that search engines like Google will rank your page high on the search engine results page (SERP). Google uses algorithms to decide how relevant your page is to the keywords that the user is searching for. These algorithms update frequently, and SEO strategies must be adjusted just as regularly to remain effective. When done properly, SEO efforts will put your page at the top of the SERP and bring in more organic traffic.

Listicles get 2x more traffic and 1.5x backlinks than other blog post formats, according to a Semrush study. Wondering why? Because listicles make it easier for readers to consume more information by dividing it into small chunks of content. Many of my posts with the highest number of backlinks are listicles. And, they are also ranking well in the SERPs. The Semrush Content Marketing study quoted in the above section also found that articles of over 7000 words generate 4x traffic and 1.5x shares (links) than articles of average length (900-1200 words). “How-to” articles and in-depth guides, like this one, also receive 1.5x shares (links). That’s because such long-form content pieces give readers a vast amount of information in one place, which makes them the go-to resource for that particular topic.

To attract new customers, you also need to maintain a powerful SEO presence. With 81% of shoppers using the internet for research before making purchasing decisions, it’s imperative your business is at the forefront of search for related keywords. Having a strong SEO presence also translates to more in-store purchases, as well — in fact, 78% of local mobile searches result in an offline purchase. Finally, it’s critical you spend time and resources on your business’s website design. When these aforementioned customers find your website, they’ll likely feel deterred from trusting your brand and purchasing your product if they find your site confusing or unhelpful. For this reason, it’s important you take the time to create a user-friendly (and mobile-friendly) website.

Optimizes Branding: It is not merely about spending your time and resources on marketing. Effective marketing is something more than this. You have to choose the right audience to target. Your strategy to utilize social media platforms for branding must be effective. Your marketing campaign must ensure the maximum online presence of your brand. Thankfully, all such aspects and details can easily be handled using modern digital marketing techniques. All you need is the right team and tools to get started. If carried out perfectly, these digital marketing methods can take your branding to the next level. Read additional information at https://www.digitfeast.com/.

Brand voice is an important factor to keep in mind as you write guest posts. If you’re having a guest blog writer help you, you’ll want to make sure you find one that can accurately convey information the same way that you would. Once you’ve become a recognizable voice within a niche, your audience will look for that voice in your own brand. This is your chance to show your audience what you have to offer and what sets your business apart. Bring something fresh and exciting to the table! It will help keep customers interested in your brand.

High quality marketing tech strategies by digitalengineland.com? Internet Marketing to Attract New Customers: You can use online marketing strategies to attract new customers. To do this, you’ll want to focus primarily on paid social media ads, search engines, and web design. For instance, you might use Facebook’s Lookalike Audiences to get your message in front of an audience similar to your core demographic. Or, you could pay a social media influencer to share images of your products to her already well-established community. Paid social media can attract new customers to your brand or product, but you’ll want to conduct market research and A/B testing before investing too much in one social media channel. See extra info at allsmo.

Optimizes Branding: It is not merely about spending your time and resources on marketing. Effective marketing is something more than this. You have to choose the right audience to target. Your strategy to utilize social media platforms for branding must be effective. Your marketing campaign must ensure the maximum online presence of your brand. Thankfully, all such aspects and details can easily be handled using modern digital marketing techniques. All you need is the right team and tools to get started. If carried out perfectly, these digital marketing methods can take your branding to the next level.

Online directories should also be a part of your link building strategy. However, only use relevant and targeted online directory submissions for white hat link building. Traditionally, businesses used to get listed in yellow pages (printed business directories). Now, when you want to search for a product or service, you most likely turn to search engines to find a nearby business. That’s why you should list your business in high-authority directories to gain backlinks, improve search visibility and reach, and get higher rankings. Here are a few tips you should follow while registering your business in online directories: Pick directories that are relevant to your niche and target audience. Consider listing your business on directories with a high domain authority (DA). Use all features of the directory submission system to make a detailed listing. Some directories only ask for NAP (name, address, phone number) details while some feature photos, customer reviews, and ratings too. Stay consistent with the details you provide to different directories about your business. At least, the NAP details should be constant everywhere online.

What if you were able to reach a larger audience in your niche while also adding credibility to your brand? Contributing to guest blogs is a great way to gain the trust of potential customers, and, by using keyword research from your own content and the help of a guest blog writing service, your site may see unprecedented success. Guest blogging has been a subject of much debate in the world of internet marketing, yet, it is one of the best content marketing strategies that you can cultivate. It can bring awareness to your brand, expand your network, and increase traffic to your business website. Guest blogging is beneficial for both your business and your authority as a writer. It can be a powerful tool if you use it right.

When and How to Use Different Types of Marketing? Depending on which stage your business is in, different digital marketing strategies will serve you better. For new businesses looking to expand their audience reach, SEM, social media, and affiliate/influencer marketing can help you reach new audiences quickly. Once you’ve established an audience, focus on creating valuable content and increasing brand loyalty through channels like email marketing. Create this content with SEO in mind so your website will continue to draw in new organic traffic. To move your digital marketing strategy to the next level, invest in a training course like Steven Santarpia’s Digital Marketing Training course. A program like this will give you all the information that you need to build the most effective strategy possible.

Importantly, be sure to choose digital marketing channels that best fit your business. Don’t work with too many channels from the very start, but gradually implement one channel after another only when necessary. By the way, It’s okay to ask people to share their feelings about your brand and what they’d like to see changed in your mutual relationship. Yes, you won’t have a 100% response rate, but chances are you will get a lot of fresh insights to use in your digital marketing strategy. So after you’ve done your research, set up your realistic goals based on the insights it gave you. The second thing you should think about is the target audience for your product or service. Develop your business’s buyer persona — a portrait of your regular customer, that includes data regarding their preferences, behavior on your website, and habits as consumers. You can combine your assumptions with real data collected using Google Analytics, for example. All the data you gather can help you create highly relevant display ads, use personalized email campaigns, and perform behavioral segmentation. Discover even more information on https://www.digitalengineland.com/.

Best digital marketing blog right now? Digital marketing refers to any marketing strategy that uses an electronic device that may or may not is connected to the internet. Even radio ads and television commercials are digital marketing strategies, though digital marketing has evolved, and new strategies can be much more effective. Digital marketing is important when it comes to being competitive and relevant within your industry. If your business has no web or digital presence, you’re missing out on countless opportunities to reach out to your target audience. Next, let us learn about the different types of digital marketing. Find extra details at https://internetv2022.wordpress.com/2022/08/21/best-internet-directories-2022/.

Listicles get 2x more traffic and 1.5x backlinks than other blog post formats, according to a Semrush study. Wondering why? Because listicles make it easier for readers to consume more information by dividing it into small chunks of content. Many of my posts with the highest number of backlinks are listicles. And, they are also ranking well in the SERPs. The Semrush Content Marketing study quoted in the above section also found that articles of over 7000 words generate 4x traffic and 1.5x shares (links) than articles of average length (900-1200 words). “How-to” articles and in-depth guides, like this one, also receive 1.5x shares (links). That’s because such long-form content pieces give readers a vast amount of information in one place, which makes them the go-to resource for that particular topic.

To attract new customers, you also need to maintain a powerful SEO presence. With 81% of shoppers using the internet for research before making purchasing decisions, it’s imperative your business is at the forefront of search for related keywords. Having a strong SEO presence also translates to more in-store purchases, as well — in fact, 78% of local mobile searches result in an offline purchase. Finally, it’s critical you spend time and resources on your business’s website design. When these aforementioned customers find your website, they’ll likely feel deterred from trusting your brand and purchasing your product if they find your site confusing or unhelpful. For this reason, it’s important you take the time to create a user-friendly (and mobile-friendly) website.

Optimizes Branding: It is not merely about spending your time and resources on marketing. Effective marketing is something more than this. You have to choose the right audience to target. Your strategy to utilize social media platforms for branding must be effective. Your marketing campaign must ensure the maximum online presence of your brand. Thankfully, all such aspects and details can easily be handled using modern digital marketing techniques. All you need is the right team and tools to get started. If carried out perfectly, these digital marketing methods can take your branding to the next level.

The sales funnel has always been a challenge for content marketers. By distributing content through popular blogs, you are immediately building your target audience’s familiarity with your brand. Thus, you are shortening the sales cycle for your products and services. Think of it this way: rather than waiting for potential leads to come to your site, you can introduce your brand’s value propositions in your guest posts. You just need to be smart when picking or pitching topic ideas for your guest posts.

Top rated digital marketing services for family law business? SEO for family law is super competitive. For a SEO campaign to be effective, content marketing is crucial. Ever heard of “SEO content?” That’s basically what it is. Companies rely on us for relevant SEO content that ranks well in search engines – from keyword research to building a content calendar — and then to SEO content production and scheduling. We explore concepts of your website vision, plan, and map out the perfect user experience based on research and analysis. We use prototyping tools to present the greatest customer journey. And we create a product that is likely to avoid the common pitfalls experienced by other web design companies. Read even more information on https://agencypartner.com/services/family-law-digital-marketing/.

Communication is one of the main reasons why consumers love interacting with their favorite brands on social media. They’re able to chat, DM, or comment with brand ambassadors to ask questions or learn more about the company’s culture. If you’re busy managing other tasks and don’t have the time to reply to messages, you could be losing customers. You need someone who can be present and engaging to keep the conversation going. A robust community gives modern brands an edge that can’t be replicated. Anyone can repost content from a competitor, and guarantee expedited shipping, or drop-ship products, but true social media fandom is unique. Creating a community doesn’t happen by just posting on your social media channel, it’s about engagement, social awareness, and having an open dialogue with your customers. Building a community takes dedication and you need an expert to cultivate it.

What is Internet/Online Marketing? Online marketing, also known as internet marketing or web advertising, is a form of marketing that uses the internet to deliver promotional messages to customers through digital channels such as search engines, email, websites, and social media. Online marketing strategies include web design, SEO, email, social media, PPC, and other internet-related methods. What’s the role of internet marketing? Simply put, the role of internet marketing is to help your business reach, attract, and convert online audiences. Let’s dive into two separate goals you’ll have with internet marketing, as well as the necessary methods you’ll want to take to achieve those goals.

Gives Competitive Edge: Let’s be honest, your competitors are already trying their best to excel in the market and capture the attention of the audience. What can set your branding apart from your competitors in such a fierce environment? It’s digital marketing. If you miss out on the opportunity of maximizing your brand visibility, then someone would take this opportunity. Businesses are getting smarter in terms of branding, due to the perks that digital marketing has to offer.

We can work with whatever size budget you’ve got for PPC bidding and display advertising and over time, we’ll work to reduce your cost per customer. As quickly as this marketing landscape can change, we’re on top of the shifting trends and new platform best practices so you don’t have to be! The user-centric approach, it’s all about customer experience. We focus on your end-users interests, objections, and goals. After that, It helps understand how the End-User perceives your brand. Read even more details on https://agencypartner.com/.

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You want to grow your Youtube channel or to increase the views of your videos and you don’t know how? Here are a few tricks about how to acquire more Youtube viewers and subscribers. You should also observe your competitors – other YouTubers in your niche. What are they discussing? Observing your competitors will help you figure out if they are responding to an emerging trend. Pro Tip: Don’t forget to check social media especially Twitter. Simply make a quick search on Twitter to find out which hashtag is trending. If you check out the results, you will find a list of Twitter users and tweets on the subject. Never Give Up: Have you been posting videos on your YouTube channel for a year or so and hardly getting views or comments? Thinking of giving up? Well, don’t. Each day, YouTubers create new channels where they post videos on a variety of niches. For instance, fashion, baking, cooking, traveling, and more. Some channels kick-off and their owners start to get more viewers. Others don’t receive any views or comments. If they do, could be less than 10.

Authentic content was a major trend for 2019 — and it’s set to become even stronger in 2020! We’re seeing tons of brands and businesses getting on board and showing a more honest, real, and vulnerable side to their brand and business, and getting huge engagement returns from it! A high level of authenticity can go a long way in building a stronger connection to your audience. When you can showcase the good with the bad, the struggles along with the wins, your brand will be more relatable to your audience. By switching her thought process to “caption first, and image second,” it allowed Sarah Nicole to be more journalistic in her approach, while being able to share more vulnerable and authentic moments of her life with her followers.

High quality digital interactions are key factors. Resonant UX copy, intuitive chatbots and user-friendly payment methods are already key aspects of online companies today. Never underestimate the power of conversational marketing. Consumers expect pleasant digital interactions online and therefore, informative forums also provide good informal marketing opportunities. Customers expect increasingly smooth, frictionless transactional experiences. Today, mobile phones are more popular than desktops for consuming digital information. For this reason, it is essential to optimize your site for mobile access. New gestures for using on phones make websites even more user friendly.

You also have to ask yourself what kind of business you are running. Are you going after a single purchase, generating a large cash-flow, a subscription programme, or growing your business into a well-known brand, where your customers will come to for all their future needs? Get clear on your intended outcomes for your campaign before you begin the process of setting up, because if you have no clarity on direction, you can veer off course very quickly, losing out to your competitors. A general rule of thumb for marketing is to be everywhere that your potential customers are. However, in real terms, this simply isn’t possible, as your marketing budget and your profit margins might not allow for that to happen. Of course, you want as many potential opportunities to communicate with your audiences, but appropriate selection of channels, products and messages is the ‘art’ underpinning the science of technique and mechanics. See even more information on https://smmlite.com/.

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However, it can be all too different for a business just starting out these days. Most start-ups have a very limited marketing budget, so they must make an immediate profit for every dollar or pound spent. It’s important when setting out to set your marketing expectations right and understand your business growth journey. For instance, you might come up with a new line of products that have hundreds of stock keeping units (those details differentiating products, known as SKU’s). You may want to advertise all the products without holding any prior data. You may gather some ideas about advertising costs, but you don’t necessarily know which product works best and sells more, so your focus may be misplaced, and you can waste your marketing efforts and limited budget. Even if it’s a quality product that beats all the competitors, you have no brand equity and credibility to rely on, so why should consumers choose to buy from you, if you don’t stand out against the white noise of online, global advertisers?

There are countless ways to increase social media traffic. But just because a method works, doesn’t mean it’s cost-effective. If it doesn’t give you the right ROI, it doesn’t make sense for your business. You can waste a lot of time and money chasing online strategies and trying so-called “secret” tactics that simply cost too much for too little. Then there are techniques that are proven. When done right, they increase social media traffic. They help you meet revenue goals. They don’t burden you with acquisition costs that aren’t sustainable. This is the kind of strategy your small business needs. Here’s how to get this done.

500 million Instagram accounts use Instagram Stories every day, and we’re expecting to see that number rise in 2020! Because of this, Instagram has been innovating by finding new ways for brands to engage with their followers, in the form of different engagement stickers for stories.Instagram Stories stickers are a great way to encourage your followers to chat and share their opinions and experiences with you, which, in turn, will help create a loyal following that feels connected to your brand.

Become Known in the Community: Apart from responding to the comments below your videos, engage in conversations on other channels as well. This way, you will be able to make yourself noticed! To do that, you will need to comment on the topics you’re very familiar with, thus demonstrating your knowledge on the subject. If you manage to raise interest in users, they will probably want to check out your channel. Another good way to create a strong relationship with your followers is to communicate with them through live videos. You can use this YouTube’s feature to answer the questions of your viewers, thus getting them to know you a bit better. Make sure to check out our recommended cameras for live streaming. If they’re watching your live stream, it means that the users really appreciate what you’re doing. That’s why they won’t mind doing you a little favor. For example, you can take this opportunity to remind your followers to watch your latest video, but also to draw their attention to those videos that are not getting enough views. Check out the full guide for live streaming by Google.

Set clear goals. Figure out exactly where your company or client wants to go as far as their business and social media numbers. The clearer and more detailed the vision, the better. Follow SMART Goal guidelines to ensure that you’re on the right track. The best times to post on Instagram are Wednesday at 11 AM, and Friday between 10-11 AM. Sunday is the worst day for engagement. (Sprout Social)According to a HubSpot poll, 73% of marketers prefer Instagram for influencer marketing. See additional information at https://realtrafficsource.com/.

Seo marketing tools today? Rank Math was first created in 2018 and started in New Delhi, India. Since its launch, it has exploded into popularity, with over 500,000 users downloading Rank Math in less than two years. Although it’s not currently listed as the most popular second choice WordPress SEO plugin (All In One SEO currently sits behind Yoast SEO), its sudden rise to fame makes it inarguably the second most successful SEO plugin of 2020. Why has it been so successful? Rank Math has a pretty impressive free features list so far unrivaled by other SEO plugins. There is a Premium version available but for many, the free version is all they need. Discover extra information on https://topmarketingtools.net/rank-math-vs-yoast/. Lasso is a link cloaking plugin for WordPress, which is different from Pretty link or Thirsty Affiliates. This plugin adds a beautiful-looking affiliate info box (shown below) to make your list post or comparison post stand out. Similar affiliate info boxes are used on many popular affiliate content websites to increase the CTR. This is a SaaS-based tool and a powerful one that could skyrocket your affiliate links CTR and conversions if done right. Moreover, these affiliate info boxes can be customized as per your brand design.

Without proper search engine optimization (SEO), it’s unlikely that your website will reach a wide audience. Until recently, Yoast SEO was the go-to plugin for many users, with its helpful content suggestions and an easy setup process. However, Rank Math is quickly establishing itself as the new SEO powerhouse, which might make you wonder: how does Rank Math vs Yoast SEO compare? Both tools are suitable for users with any level of expertise. Even if you’re a complete beginner, you should have no problem following the provided tips and optimizing your posts for your focus keywords. However, if you want to dig deeper into your site’s SEO, you’ll find that Rank Math gives you many more options.

Want to create beautiful landing pages, links, and product displays? Or want an email editor to connect with prospective buyers and earn conversions? Well, ConvertKit has got you covered with every aspect of affiliate marketing. With this tool, you can sell digital products, run email automations, and earn a steady income with little to no technical and marketing knowledge. So this makes creating email marketing campaigns a breeze. No wonder ConvertKit has a variety of users, including musicians, podcasters, coaches, and more. Currently, more than 428,152 creators communicate with 253 million fans using this seamless communication platform. Find even more information at topmarketingtools.net.

Who should use Impact? Impact is great for everyone involved in affiliate marketing. They’ve created a partnership platform that lets brands engage people for influencer and affiliate marketing or wider business development; connects publishers with brands and influencers; and helps creators monetize their personal brand. And then of course, provides the infrastructure both to track the content and collect revenue for every piece of the affiliate marketing puzzle. However, the price makes it prohibitively expensive for smaller companies.

As a regular person, you could be overwhelmed by talking to thousands of customers. Automated tools, however, easily monitor each interaction. Therefore the real advantage of automated consumer interaction is how it works without any oversight from you as you set things in motion. It’s a lovely thing to get credit for customer loyalty without having to raise a finger. Affiliate marketing is a marketing strategy in which a business pays a commission to individuals or other companies to promote and sell its products or services. Most affiliate marketing programs pay commission based on the number of sales. However, some programs are similar to advertising campaigns in which third-party affiliate marketers are commissioned to generate leads.